Infolinks and Kontera: which is the best?

Infolinks and Kontera are two major competitors in contextual online advertising. An important and frequently asked question by both publishers and advertisers interested in this type of promotion is which is better.

And it is not an easy one to answer. Both offer a similar platform, with underlined words in the body of text showing a (somewhat) related advertisement.

Both are large reputable companies that pay regularly and have been around for a while. And both are worthwhile Adsense alternatives which are proven to be not scams.

In comparison to Adsense, Google’s ad platform, both of these offer significantly smaller earnings even though the gap today is not as big as it was let’s say two or three years ago.



According to my experience I found Infolinks way better than Kontera. Although Kontera is a well established advertising network but it fails to impress the bloggers at an important criteria - revenue sharing.
While selecting an advertising service, you must compare the eCPM values from different advertisers. eCPM in simple terms is the revenue being given to the publishers per 1000 ad-clicks. And so it is the basic criteria of selection of an advertising program.
And the difference in the eCPM values between Kontera and Infolinks is not by a few cents but you will be amazed to know that they are differed by 10-20 times. Now that means, to earn any particular amount (say $50), if it requires 30 days through Infolinks, then it will approximately require 300-600 days (1-2 years) through Kontera...
The 10-20 times difference has been observed by me, if you read reviews across different blogs and forums, different bloggers have reported that Infolinks has 4-5 times to 20-40 times better eCPM than Kontera. Click here to join Infolinks and earn money.



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